I had the opportunity to ask Chris about those short cigars that I spotted on the recon and here is the answer: In the winter it is so cold in South Dakota that it takes too long to smoke a long cigar, thus the short ones! I had to laugh at myself when he told me this!Ĭhris, Caroline, Deb and I visited for quite a while in the 420 room and then we went back up to the main lounge.
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Even the Underground 420 is a restoration project that was just storage when they moved in.Ĭhris has spent most of his working life in marketing and immediately recognized the potential that the Tinder box offered and in a short time their popularity has grown considerably.Ĭaroline is an astute businesswoman, presenting herself as a highly professional and credible resource in the field of cigars, as well as in hospitality. One in particular, the kitchen scene is a favorite above the urinal in the men’s room, where gentlemen report that they see something new each time they stand before it!Ĭhris tells me that they have owned the place for 4 years and have made a lot of changes.
The room, being underground, maintains a constant 68 degrees through all seasons of the year.Īll of the artwork in the 420 room has at one point or another been in the main lounge upstairs or in the bathrooms. They apparently have quite the music scene, one of many things that has me seeing Rapid in a whole new light. I found out that her name is Sofia Beatty and she is one of many artists that play around Rapid City.
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She evoked the spirit of a romantic time of Ingrid Bergman and Humphery Bogart in 1942 movie Casablanca. As we entered there was a beautiful young lady at the mic singing old, like BC (before Chuck) songs (Frank Sinatra era stuff) and she had a wonderful voice. I invited my friend Deb to join me for the interview and we rode in on my Harley. I also noticed that they stock several of the short cigars which I later learned the story behind these when I talked to Chris Johnson the owner.
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One of the first things I noticed was that they offer a 3 1/2″ Macanudo Cru Royale, which is a medium to full flavor stick that I really enjoy but have a hard time finding. They carry some fine quality hand rolled cigars. Their humidor is not large but they make up for volume with quality. Inside they are a good sized establishment with lots of plush cushy leather chairs and couches.
It made a surprising and quite inviting, noticeable display. I thought they were mannequins until I realized they were real people. The display windows on both sides of the entry were wide enough for easy chairs and small tables where people were able to sit and enjoy their own semi-private area as well as the activity on the outside. On the initial approach, I noticed that there were patio tables and chairs out front on the sidewalk. I actually went into the Tinder Box twice before going in for my interview and was able to get a feel for the place along with inspiration for questions that I hoped to get the answers to when I actually met the owners. I had a feeling that this was going to turn in to a real cigar adventure and began making plans for a visit. She informed me that they have live music on the weekend and drew a pretty big crowd. I told her who I was and about my blog and asked her when the best time to come in would be.
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